Archive for the ‘Public Relations and Marketing’ Category

Autism or AWEtizm book trailer

Posted on June 7th, 2011 by alex

Is it possible that autistic people are angels walking among us?  Those following this blog know I don’t review books, but not too long ago I was asked to produce the book trailer for a new book: “AWEtizm: A Hidden Key to Our Spiritual Magnificence.” To do so, I read the prepublication galley and admit [...]

The power of openness

Posted on October 11th, 2010 by michelle

Every once in a while, someone reminds me I’m in the relationship business. Our dear friend and brilliant author, Kris Radish did just that in her recent blog post. I think it’s worth sharing. Here it is: The power of openness By Kris Radish If you look up the word openness in the dictionary here’s [...]

Mentoring ~ A Push in the Right Direction

Posted on June 17th, 2010 by michelle

“Mentoring is a brain to pick, an ear to listen, and a push in the right direction.” —John Crosby As grads pour out of colleges, armed with degrees in public relations, journalism, marketing and communications, we’ve received numerous requests for unsolicited interviews and jobs. Every time I read one of these requests, I can’t help [...]

Could it be that abusing social media generates the antithesis of Dale Carnegie’s classic, “How to Win Friends and Influence People”? For those businesses diving into social media, you have probably realized how easy it is to set-up a Facebook or Twitter account. In my earlier post I cautioned against, Taking the plunge into social [...]

Taking the plunge into social media without a plan

Posted on June 1st, 2010 by alex

Some businesses are moving into social media and taking the plunge without a plan.

M Squared Clients “Mask” their Generosity

Posted on April 29th, 2010 by michelle

 One of the greatest things about public relations is helping clients connect with the public in ways that show their generosity, community outreach and their genuine desire to make a difference in the communities in which we live. This year’s Denver Hospice Mask Project is a prime example of how our clients “step-up, step out and [...]